Recommended Reading

Read Everyday!

If you change how you think, you change how you perform. If you aren't satisfied with where you are today in your life, you need to learn how to think at a higher level. Hence, that's the reason why I encourage reading so much. Read at least two pages a day. If you can commit to that, then you can create the daily discipline and daily habit of reading. 

Here is my recommended reading list.


Adler, Lou.   Hire With Your Head: Using Performance-Based Hiring to Build Great Teams


Alessandra, Tony, Ph.D.   Charisma: Seven Keys to Developing the Magnetism that Leads to Success   New York, NY:  Warner Books, Inc., 1997.


Bettger, Frank.  How I Raised Myself from Failure to Success in Selling   New York, NY: Prentice Hall Press, 1947.


Cathcart, Jim.  Relationship Selling   New York, NY: Pedigree Books, 1990.


Cialdini, Robert B., Ph.D.  Influence: The Psychology of Persuasion (Collins Business Essentials) New York, NY: William Morrow & Company, Inc., 1984.


Cohen, Herb. You Can Negotiate Anything   Secaucus, NJ:  Lyle Stuart Inc., 1980.


Collins, James C. and Porras, Jerry I.  Built to Last: Successful Habits of Visionary Companies   New York, NY: HarperCollins Publishers, Inc., 1994.


Covey, Stephen R.  The 7 Habits of Highly Effective People   New York, NY: Simon & Schuster Inc., 1989.


Dawson, Roger. Roger Dawson's Secrets of Power Negotiating. Franklin Lakes, NJ: The Career Press, 1995.


Dolan, John Patrick. Negotiate Like the Pros. Brea, CA:  LawTalk Publications, 2001.


Dornan, Jim and Maxwell, John C. Becoming a Person of Influence. Nashville, TN: Thomas Nelson, Inc., 1997.


Girard, Joe and Shook, Robert L. How to Close Every Sale.  New York, NY: Warner Books, Inc., 1989.


Gitomer, Jeffrey H. The Sales Bible. New York, NY: William Morrow and Company, Inc., 1994


Hawkinson, Paul. Closing on Objections. St. Louis, MO: The Kimberly Corporation.


Hopkins, Tom. How to Master the Art of Selling. Scottsdale, AZ: Tom Hopkins International, Inc., 1980.


Hybels, Bill. Who You Are (When No One's Looking). Downers Grove, IL: InterVarsity Press, 1987.


Kaplan, Burton. Winning People Over: 14 Days to Power and Confidence. Englewood Cliffs, NJ: Prentice Hall, 1996.


Maltz, Maxwell., M.D., F.I.C.S. Psycho-Cybernetics. New York, NY: Prentice-Hall, Inc. 1960.


Mandino, Og. The Greatest Success in the World. New York, NY: Bantam Books, 1981.


Maxwell, John C. The 21 Irrefutable Laws of Leadership. Nashville, TN: Thomas Nelson, Inc. 1998.


Pitino, Rick and Reynolds, Bill. Success is a Choice: Ten Steps to Over achieving in Business and Life. New York, NY: Broadway Books, 1997.


Qubein, Nido R. How to Get Anything You Want!   High Point, NC: Executive Press, 1998.


Rackham, Neil. SPIN Selling. New York, NY: McGraw Hill Book Company, 1988.


Robbins, Anthony. Awaken the Giant Within. New York, NY: Simon & Schuster Inc., 1991.


Robbins, Anthony. Unlimited Power. New York, NY: Ballantine Books, 1986.


Schiffman, Stephan. Cold Calling Techniques (That Really Work!). Holbrook, MA: Adams Media Corporation, 1987.


Schwartz, David J., Ph.D. The Magic of Thinking Big. New York, NY: Prentice-Hall, Inc., 1959.


Tracy, Brian. Advanced Selling Strategies. New York, NY: Simon & Schuster,Inc., 1995.


Waitley, Denis. Empires of the Mind. New York, NY: William Morrow and Company, Inc., 1995.


Ziglar, Zig. Top Performance: How to Develop Excellence in Yourself & Others. New York, NY: The Berkley Publishing Group, 1986.


Ziglar, Zig. See You at the Top. Gretna, LA: Pelican Publishing Company, Inc. 1975.